Resume — Lindy Noel

Lead non-hockey publicity and media relations, crafting and executing initiatives to elevate brand visibility locally and nationally.
Develop compelling feature stories—including nationally aired segments on NBC and Good Morning America—highlighting player profiles, human interest narratives, and philanthropic efforts.
Leveraged storytelling to showcase the team’s commitment to community engagement, youth development, and inclusivity.
Create and execute communication strategies for team initiatives surrounding fan experience and corporate partnerships.
Serve as the point person for player appearances, including overseeing logistics, player activities, and more.

Successfully launched the COSI Fan Zone located inside Nationwide Arena with local and national coverage.
Pitched a national story covering a child’s love for the team through his Blue Jackets Halloween costume that fit around his wheelchair.
Worked with the NHL to generate high level coverage of the NHL Stadium Series in March 2025.

Develop and implement communication strategies for nonprofit organizations to increase awareness, promote events, and drive volunteer recruitment.
Craft and distribute press releases, media advisories, and digital content to enhance brand visibility.
Pitch feature stories to local, regional, and national media.

Successful feature stories on the Gateway Archers Beep Baseball team
Developed and executed a robust communication plan for volunteer recruitment for the Broadcast Information Program resulting in over 40 new volunteer applicants.

Designed and executed comprehensive fundraising strategies across multiple channels.
Increased individual giving through targeted appeal solicitations, social media campaigns, and email marketing.
Led a team managing public policy efforts and event planning to support organizational goals.

Managed media relations for Enterprise Center and Stifel Theatre events, ensuring extensive coverage locally and regionally.
Developed communication and marketing strategies for traditional and digital media to position both venues as premier entertainment destinations.
Created PR campaigns to promote St. Louis Blues community initiatives and corporate partnerships.
Identified and executed successful campaigns for rebranding naming rights for two venues, as well as the renovations at Enterprise Center.

Hosted media open houses for Enterprise Center’s renovations resulting in high media coverage including Arena Digest, St. Louis Post Dispatch, St. Louis Business Journal, and more.
Successfully implemented press conferences for the new Stifel Theatre naming rights partner and 2020 Gymnastics Trials.
Coordinated over 110 media interviews during Stanley Cup Playoffs including retail, watch parties, food and beverage, event experience, and more. (April-June, 2019)
Announced partnerships with KultureCity and local non-profit, MindsEye, to provide a better sensory friendly and inclusive experience.

Led media campaigns to raise awareness of Alzheimer’s disease, research efforts, and fundraising initiatives.
Collaborated with media across 96 counties to execute marketing campaigns for major fundraising events.
Designed and implemented advertising strategies across TV, radio, print, digital, and SEO platforms.

Earned over 63 million media impressions an increase of 25% year over year.
Implemented a social media campaign which resulted in a 35% increase in impressions.